Welcome to Annie Ozark

From the hills, with love. Sign up for emails here.

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Hazy mountain landscape with trees and a clear blue sky
Opening quote
My hills have not majestic heights, The lofty, soaring kind, They’re just the little southern hills, With paths that lure and wind.
Closing quote

— Marguerite Kaufman

White sheep standing in a grassy field with trees in the background

ABOUT THE BRAND

Born in the hills

Annie Ozark was born where the American South meets the Midwest, in the folds of the Ozark Mountains. It is a place where beauty is shaped by the land itself.

The brand exists to preserve and perpetuate that beauty, blending femininity with sturdiness in equal measure.

The Ozarks hold a complex richness. Deep, moody forests. Rolling hills dipping into low valleys. Weathered hands. Simple lives. Annie Ozark draws from that inheritance and carries it forward.

In a world driven by convenience, cost and constant change, Annie Ozark aims to practice a more intentional kind of culture-making: creating product that reflects the kind of craftsmanship and quality that endures.

Join us on the journey.

Forested hills under a cloudy sky
Woman wearing a white and blue shirt with a blurred green outdoor background

Meet Ann

Annie Ozark founder, Ann Simmons, was raised in the Arkansas Ozarks with a bent towards design, Americana, and all things vintage. Her background in apparel and retail – particularly with two iconic brands, Ralph Lauren and Wrangler – inspired her to be the architect of her own label.